In order to share the same marketplaces, all companies need to differentiate themselves from others. Logo is very important to brand recognition, esp the colors it used.
There are many brand's logos using the same color scheme, but they just change a little thing(hue, shade, tint or value), and then you can easily identify them from each other.
So the color is one of the most important thing to a company because of the economic value of identity.
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